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The "If You Build It, They Will Come" philosophy sure doesn't cut it on the Internet anymore…
Ever wonder how you can increase traffic to your eBay Store, About Me Page, or other items for sale? Finding Sales and Marketing Difficult at times? It doesn’t have to be time consuming, wasteful, nor expensive….
Believe it or not, Marketing can be fun!
Look no further than the Weird Stuff category on eBay. There are thousands of various buyers and sellers, browsing thru the weird stuff category looking for a good laugh, some entertainment, and marketing ideas. Got a funny unconventional idea that you think people would tell their friends about? Start working on it and proceed to use it to your advantage for cross-promoting and marketing your ‘real’ stuff! For 3-5-7-or-10 days you can showcase your idea, humor or talent, while inviting tons of users to check out your other stuff. With the counters eBay provides you can really measure and see results. If you could come up with a catchy title and gallery picture, you will get the looks.
It is essential to provide “Email a Friend”, “Check out my Other Items”, “About Me”, “Check out my Store” links within your weird item auction description to entice more looks. The simplest method of finding the link is by right clicking the link and proceeding to 'Copy The Shortcut' or 'Link Location'. Once you have acquired the proper link, paste the entire URL you've recently copied into the example format below. Simply replace "http://myOtherItems" with your exact URL, ensuring the quotes stay in place:
<a href="http://myOtherItems" target="_self">Click Here to ....</a>
If you think you have an idea that is a get rich quick scheme. Majority of the time you are wrong. Success is earned by its earnest efforts and people are on eBay ultimately to find good deals. Yea, once in a blue, a small fraction of the time you may have a winning idea and people will get a kick out of the auction and you could make a fast buck, but in the long run it might not be the best route for building your business and establishing trust.
Meanwhile, as I run a legit online small business, on special occasions I sometimes list weird items and send the winning bidder an extra gift accompanying the weird item to ensure they're 100% satisfied with the transaction. I may give a creative hint such as 'WYSIWYG' and within the listing display what's included. The best is seeing a customer taken by surprise and seeing the excitement reflected in their feedback. This technique may sound like a once popular Mystery Auction, but these types of auctions were banned in '08. The policy which took effect: prohibits raffles, giveaways and random drawings, due to a high rate of fraud. It's sad a few bad apples had to ruin it for the rest of the crowd. Nevertheless, consider using this unique method of selling weird items if you are serious about building an online presence and establishing credibility. But be careful not to let it fall into a Mystery Auction type category and you should be fine.
I believe weird stuff should be a cost-effective “loss leader” for your other items. “LOSS LEADER”? An item that is sold below cost (or factoring in your listing fees) in an effort to stimulate other profitable sales. Draw your customers into your eBay store, invite them to add you to their favorite sellers list, where they are likely to buy other goods. Your reach is what you should focus on. If you can actually and realistically make a considerable income and fast buck off of weird stuff...all of the power to you.
ALL CONTENT IS COPYRIGHT & INTELLECTUAL PROPERTY OF EZas123
Look no further than the Weird Stuff category on eBay. There are thousands of various buyers and sellers, browsing thru the weird stuff category looking for a good laugh, some entertainment, and marketing ideas. Got a funny unconventional idea that you think people would tell their friends about? Start working on it and proceed to use it to your advantage for cross-promoting and marketing your ‘real’ stuff! For 3-5-7-or-10 days you can showcase your idea, humor or talent, while inviting tons of users to check out your other stuff. With the counters eBay provides you can really measure and see results. If you could come up with a catchy title and gallery picture, you will get the looks.
It is essential to provide “Email a Friend”, “Check out my Other Items”, “About Me”, “Check out my Store” links within your weird item auction description to entice more looks. The simplest method of finding the link is by right clicking the link and proceeding to 'Copy The Shortcut' or 'Link Location'. Once you have acquired the proper link, paste the entire URL you've recently copied into the example format below. Simply replace "http://myOtherItems" with your exact URL, ensuring the quotes stay in place:
<a href="http://myOtherItems" target="_self">Click Here to ....</a>
If you think you have an idea that is a get rich quick scheme. Majority of the time you are wrong. Success is earned by its earnest efforts and people are on eBay ultimately to find good deals. Yea, once in a blue, a small fraction of the time you may have a winning idea and people will get a kick out of the auction and you could make a fast buck, but in the long run it might not be the best route for building your business and establishing trust.
Meanwhile, as I run a legit online small business, on special occasions I sometimes list weird items and send the winning bidder an extra gift accompanying the weird item to ensure they're 100% satisfied with the transaction. I may give a creative hint such as 'WYSIWYG' and within the listing display what's included. The best is seeing a customer taken by surprise and seeing the excitement reflected in their feedback. This technique may sound like a once popular Mystery Auction, but these types of auctions were banned in '08. The policy which took effect: prohibits raffles, giveaways and random drawings, due to a high rate of fraud. It's sad a few bad apples had to ruin it for the rest of the crowd. Nevertheless, consider using this unique method of selling weird items if you are serious about building an online presence and establishing credibility. But be careful not to let it fall into a Mystery Auction type category and you should be fine.
I believe weird stuff should be a cost-effective “loss leader” for your other items. “LOSS LEADER”? An item that is sold below cost (or factoring in your listing fees) in an effort to stimulate other profitable sales. Draw your customers into your eBay store, invite them to add you to their favorite sellers list, where they are likely to buy other goods. Your reach is what you should focus on. If you can actually and realistically make a considerable income and fast buck off of weird stuff...all of the power to you.
ALL CONTENT IS COPYRIGHT & INTELLECTUAL PROPERTY OF EZas123
Guide created: 01/04/06 (updated 16/05/13)
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